Alexandre Gama: Getting Reliable Advertising Advice

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Planning A Stress-Free Party Like A Pro

Planning a party, whether it’s for a corporate event or an intimate dinner with colleagues, can feel overwhelming, especially if you’re short on time. There’s the guest list to create, the decorations to plan, and the menu to prepare. Camille Styles, a professional party planner, recently shared her tips for how to plan a party like a pro with HGTV.


Firstly, she recommends staying organized by beginning to prepare in advance. This can seem like a stretch if your schedule is already filled to the brim, but Styles suggests beginning to plan things like the date and time, and the budget for the event, at least one month in advance. She suggests maintaining a to-do list as you continue to plan the event, updating it as guests reply with different needs and your ideas for the venue or decorations change.


Event planning companies in NYC like Twenty Three Layers help simplify the party-planning process. They help with everything from the venue selection to designing the lighting for your event. Their clients include Hugo Boss, Spotify, and Google. Testimonials for Twenty Three Layers have said that these even planners in NYC are “full of creative ideas” and “wholeheartedly recommend their services.” Twenty Three Layers are also corporate event planners in NYC and plan a variety of events for different companies and foundations throughout the NYC metro area.


Styles also recommends creating a theme for your event, which can help simplify choosing decorations and a menu. She also suggests considering sending out physical invitations to build anticipation for the event and make it more formal and exciting. As for the menu, Styles advises to keep the appetizers simple – or even make a menu out of appetizers – so guests don’t get worried about crumbs or large, ungainly bites of food. She also says to think about offering a self-serve bar to keep the drinks service simple.

The Team At UKV PLC Explains How To Buy French Wine

Truly understanding French wine is a monumental task that can be overwhelming. French wines are quite often very complex made even more so by the how wine production and labeling function in the country. In order to help those interested in French wine learn more, UKC PLC has offered a guide that teaches the very basics.

The wine connoisseurs at UKV PLC say that those just getting started should first learn about the French appellation system. French wines are labeled based on the region the wine originated in. On the bottle, there will also be a controlled place name which is determined by a government regulated classification system. This system uses the grape varieties and winemaking practices in order to apply the correct appellation. The specific area that a grape is grown affects the wine due to soil, climate, altitude, and other factors which are taken into account in the French appellation system.

UKV PLC is a vintner is the UK that supplies wine to clients for both consumption and as an alternative investment. UKV PLC is owned and operated by a small group of wine consultants who have vast experience in the field of fine wines. The company has a trading floor in London on which it buys and sells wine. As an independent and privately held company, UKV PLC has built relationships with a large number of different suppliers from which the company can source the wines and champagnes it offers.

Arthur Becker Invests in 465 Washington Building


Prominently known as a tech mogul and real estate investor, Arthur Becker has been the brain behind some of the city’s biggest investors in real estate like Kevin Maloney and Michael Stern. This time, he made a name for himself by deciding to invest in a condominium project. According to reports provided by the office of the attorney general a week into Arthur Becker’s decision to invest in the 465 Washington Street building, the investor’s project is estimated to be $52.5 million. In his recent interview with Real Deal, Arthur said that the building would have amazing art by Paris Forino. Becker stated that he purchased the building as a primer.

Washington 465

The now prominent investor, who was a macadamia operator and home builder in the past, explained on Bloomberg his love for Tribeca hence his decision to invest in the building. The 465 Washington building is projected to have seven simplex apartments in addition to one penthouse. The rental charges will be expected to range from $2,200 to $3,200 per square foot. The unit’s costs will range from $5 million to $14 million for the penthouse. Also see,

Property Records

In 2012, Becker purchased the 465 Washington building at $6.1 million from Mr. Peter Moore. This occurred after a foreclosure suit faced by Moore. To multiply growth of the five-story building by two, Becker also purchased rights to development from the owners of 471 Washington building. According to property records, Becker also paid more than $1 million for a foot easement of approximately 30 foot. Recent research by Real Capital Analytics shows that Becker has totally invested in projects worth $550 million in New York City.

About Becker

Arthur is the serving chairman and chief executive officer of Zinio. Initially, he served as the chief executive officer of NaviSite. It is a NASDAQ company providing technological and application services to clients in the United States of America. He served the company from 2002 to 2010. Under his leadership, the company offered customers with data center hosting as well as cloud-based application to businesses. According to, Arthur also served as senior supervisor for Vera Wang for seven years.

Making the World a Better Place: Eric Lefkofsky

A recent article was published about the new partnership of the company Tempus and the University of Chicago Medicine. This partnership is designed to work together to create a treatment for cancer that is individualized for each patient, and eventually to hopefully find a cure. Tempus uses new technologies, including machine learning and molecular sequencing to figure out which treatments will work best with each individual patient’s genetic makeup. These new technologies could be a huge gamechanger in the both the medical field, with doctors and patients better able to fight cancer, but also in the “cancer business.” Current cancer treatment is extremely expensive, and only a handful of companies rule the market. However, this new and very disruptive form of technology could turn the entire industry on its head. Eric Lefkofsky, founder of Tempus, is the master of disruptive technologies.

Eric Lefkofsky has devoted his life to creating companies focused on technology and getting it to consumers. He is the co-founder of several different technology manufacturing, logistics, investment, and research companies, and he has devoted his life to the theoretical and practical application of these technologies. Lefkofsky is also a professor of applied technology and disruptive business modeling at the University of Chicago, and has had jobs at both DePaul University and Northwestern University as well.

When he is not creating new tech, Eric Lefkofsky is helping his wife run the Lefkofsky Family Foundation. This private, charitable foundation focuses on helping organizations that have an impact on their communities around the Chicago are. To date, the Foundation has helped over 50 organizations with new projects and initiatives. Lefkofsky is also on the Board of Trustees for many different organizations, including the Children’s Hospital of Chicago and the Art Institute of Chicago. Through his work with new technology and his philanthropic tendencies, Eric Lefkofsky is truly trying to make the world a better place.

No Lather, No Problem When Washing With Famous WEN By Chaz

Does your hair shine enough?

Many of us would say, not really, but we still don’t know how to get glossy strands. Famous L.A. stylist Chaz Dean has a theory, and it has to do with your current shampoo routine. He claims that most shampoos and conditioners are secretly packed with harsh chemicals, and these ingredients not only weaken the hair but rob strands of their natural oils.

That is why the hair guru developed his iconic Wen Hair no lather shampoo system. These safe and calming formulas are derived from herbal and other plant-based extracts that bring nourishment, moisture and shine back to hair of any type and texture. WEN’s cleansing conditioners not only smell fabulous in Lavender, Sweet Almond Mint, Fig and others but also fortify the hair and give it new vitality.

Bustle writer Emily McClure was intrigued by WEN because her own locks are limp, fine and not as shiny as she would like. So she sampled the QVC advertised brand’s no lather shampoo for one week and recorded her results.

Emily began washing with WEN daily in the morning and liking the volume it seemed to bring to her fine hair. She blew it dry and used her favorite heated styling tools and was able to shape a gorgeous hair style each time. Even her close girlfriends immediately noticed Emily’s shiny soft tresses, and her hair selfies showed the results. See,

The only problem Emily noticed was during her WEN routine. If she skipped a wash or tried to use WEN at night before bedtime, she saw hair that couldn’t hold a style for long. When she returned to the daily morning WEN wash, the problem was solved.

If Emily could get out of bed on time, she would reach for WEN By Chaz again.

View the Wen company profile on

Transforming the Fashion Industry with Fabletics

It may be difficult to succeed in Fashion, especially when Amazon is famed for controlling more than 20 percent of the e-commerce market. Nonetheless, Kate Hudson’s Fabletics has conquered all odds, and the venture has grown to a whopping $250 million business within three years. The firm has adopted a subscription strategy to sell clothes to its customers. The strategy is simple, a client likes a brand that she or he aspires, and this pushes the individual a little. Blending this with subscription and accessibility, the client gets an awesome combination.


For ages, the value of services or products has normally been determined by price and quality. However, with a recent change in economics, such a combination is insufficient to bring competition or guarantee success. Instead, features such as brand recognition, last-mile service, exclusive design, gamification, and customer experience are gaining importance as the current determiners of high-value to the modern-day consumer.


Comparing themselves to Warby Parker and at times Apple, the strategy that Fabletics has adopted together with its positioning is well paying for the fashion subscription. This can be attributed to their goals of opening several physical stores that will be an addition to the already existing ones in Illinois, Hawaii, California, and Florida.


According to the General Manager of Fabletics, the secret to the brand’s success is its belief in coming up with modern and reimagined type of a valuable brand. The membership strategy is also what gives them room to provide trendy fashion and personalized service cheaply.


Reverse Showrooming


Showrooming is where buyers browse offline and then purchase their desired items elsewhere at a lower price. Unlike their business rivals who are getting kicked out of the business by showrooming, Fabletics have turned back the model owing to the unmatched way they began. Rather than get a negative, Fabletics have used browsing to their advantage. Through it, the firm has been able to gain a large membership. When an individual shops and tries a piece of clothing, it also goes to their online shopping cart. Fabletics is never worried where in the store the customer will buy her clothes; they believe retail is another service element.


Why Fabletics is meant for you


Fabletics is a fitness apparel firm that operates on monthly membership subscription structure. When you subscribe to the VIP membership, your first outfit will only cost you $25, and you will also get a discount on la carte products. If you believe you will buy a product, then VIP subscription will be the best option as you will not be pressured to purchase anything or be charged a monthly fee. However, the main benefit of subscribing is that you will get monthly outfits that are specifically curated for you in addition to a discounted outfit. If you do not wish to purchase anything, you are free to skip that month, and you will not be charged anything on that skipped month.


When you join Fabletics, you will be able to take a survey on your favorite workout types, and the outfit styles that you prefer. Later, at every month, outfits will be picked for you based on your preference.

Lime Crime – Their Newest Makeup Additions Including Unicorn Hair Dye

Lime Crime is a beautiful makeup company created and founded by Doe Deere. They provide stunning colors for every part of makeup that you need, allowing women everywhere to be able to express their emotions through color and shades. Lime Crime is the ultimate makeup company on the market right now, and their new collections and products being released soon are a perfect addition to the current lineup.


Their latest new addition to their lineup is the new metallic shades they are offering their fans and clientele. Women who love their Diamond Crush collection are surely going to love the new addition colors they have. Cleopatra, Acid Fairy, and Black Unicorn are the new shades they are offering, and they are perfect metallic shades that can give that extra push in your makeup. Cleopatra is very “gold-ish” that gives a very genuine look to it. Acid Fairy is the holographic shade with a transparent color. Black Unicorn is the last addition and provides that shimmering shade.


Aside from a new addition to the Diamond Crush collection, they are launching a brand new hair collection, Unicorn Hair Dye. This hair dye is perfect for those times you want to be extra flashy at a party and stand out for the night. The quality in colors they have helps the hair shine through naturally. They have pink, blue, and many other colors available with different shades. Mix and match the colors for the perfect rainbow quality that looks good. Lime Crime is definitely excited to release these new quality items because they are filled with only the best products.


The company grew over the years after Doe crafted their products. They truly come up with unique makeup that has been inspiring women across the world to go beyond their wildest dreams. Makeup provided by Doe Deere is always crazy and colorful. It reaches beyond typical colors, and it’s the best way to enjoy expressing yourself because of the different ways Doe incorporates different aspects of the makeup. Watch out for the newest additions to the makeup and hair dye to look even better and exciting.

The Romans in Hollywood

What comes to mind when you think of great Hollywood pictures set in ancient Rome? Do you like the modern take on ancient life or would you prefer the grandiose spectacle that the 1940’s, 50’s, and 60’s put on? Here are a few of our favorite movies that have entertained and enthralled us.
You can’t go wrong with the film Gladiator released in 2000. This Russell Crowe and Joaquin Phoenix picture have everything you could want in a picture. Great action sequences coupled with a good story. This movie has to be near the top of your list when thinking about movies set in Rome.

The ancient war movie Ben-Hur with Charlton Heston, Jack Hawkins movie released in 1959 was the quintessential Hollywood blockbuster. You had star power and a riveting storyline. Ben-Hur was ahead of its time in Hollywood insofar as it had the largest budget ($15.175 million) and was filmed on the largest movie set in its time. It took almost a full year to shoot. All of this investment garnered 11 academy awards and was the highest grossing picture for 1959.

When you think of movies set ancient Rome the name Spartacus immediately jumps to mind. This Kirk Douglas, Laurence Olivier movie released in 1960 is the measuring stick that all other movies set in ancient Rome are stacked up against. The story of a former slave/gladiator that not only frees himself but his fellow slaves is one that is masterfully told in this film. The film garnered four academy awards and lasting fame.

Bernardo Chua was Doing Well at Gano Excel International, But the Epitome of His Career is Definitely at Organo Gold

Bernardo Chua was born and raised in the Philippines. He worked in his home country for a few years before relocating to the U.S. Bernardo is the current CEO of Organo Gold, a well-known network marketing company. Previously, he served under different positions in Gano Excel International.

Gano Excel International

Bernardo Chua’s career kicked off in 1999 when he joined hands with Leow Soon Seng to establish Gano Excel Philippines, a branch of Gano Excel International.

Before then, Leow had accumulated a lot of experience working with Gano Excel Malaysia and, therefore, Chua was lucky to have a mentor for a partner.

Chua spent four years at Gano Excel Malaysia, serving as the general manager for the entire period. Within the first three years in office, he had succeeded in helping the firm to expand to Hong Kong, the United States, and Canada. His efforts did not go unnoticed. In 2003, he was appointed to be the president of Gano Excel USA, a post he held till 2008.

Organo Gold

Chua founded Organo Gold immediately after leaving Gano Excel International. Organo Gold produces health and wellness products by blending beverages and lingzhi, an Asian mushroom that contains Ganoderma Lucidum that is believed to have valuable medicinal components.

After product production, the firm goes ahead to use its multi-level marketing network to market and even distribute these products. The company was initially selling within Vancouver, British Columbia but nine years down the line, its products are consumed in more than 35 countries around the world. Organo Gold is more famous in Asia and has six offices across the continent.


In January 2015, PR Newswire reported that Chua and two of his staff members had won Dangal ng Bayan Awards in a ceremony that was held in Hemady Square, Manila, Philippines.

His company, on the other hand, carried home the Best Gourmet Organic Health Coffee and the Number One Global Network Marketing Company awards. These two awards fell under People’s Choice category.

According to The Street, Bernardo Chua Organo Gold was named by Direct Selling News Top 100 as the 55th biggest network marketing company globally in 2013.

Social Media

Bernardo Chua is found on Twitter under the Twitter handle @OGBernie. He uses this account to discuss his company.

Learn more about Bernardo Chua: